Not sure who is mass manufacturing this. It could be that Flare is handing over the plan and details to Square Enix. Square Enix will then use those plans and details in their factory to make the final product. Which if true, then it would not look that good. Even if it did look good it still too high price.

@passerby so your telling me there's a good chance this figure will look this good

@Pete: well actually, you may be surprised with the quality because Square Enix isn't making this themselves. They are having this made by Flare and their stuff is not bad. Price is still Square Enix pricing though.

This looks nice, but not at that price. Considering this is Square Enix, the quality probably lower than the images. Alter is already over pricing and thier quality is high. However Square Enix is not known to have quality figures. This figure also is just a standard looking figure, nothing that is terrific, so there is no need to price it so high.